One-Month GBP SEO Turnaround – Everkool Ltd, Liverpool (HVAC Specialists)
Project Overview
In June 2025, Everkool Ltd, a leading HVAC installation, maintenance, and repair company in Liverpool, UK, contacted us to improve their lead flow from Google. Despite years in business, their Google Business Profile performance had been declining, and monthly calls were dropping steadily.
We implemented a fast-track GBP SEO strategy tailored for HVAC services, aiming to boost visibility for high-intent, location-based search terms and drive more service enquiries.
Scope of Work
Complete GBP audit and competitive analysis
Optimization of business name, categories, and services
Photo uploads with local SEO-friendly metadata
Citation corrections and NAP consistency
Call tracking integration and reporting setup
Citation corrections and NAP consistency
Result
- 📞 June: 14 calls → July: 30 calls (114% increase)
- 📍 Achieved local 3-pack rankings for searches like “air conditioning Liverpool” and “emergency HVAC repair near me”
- 🏆 GBP moved into the local 3-pack for high-intent keywords
- 🗣 More engagement through photos and post views
- 🌟 Gained 6 new 5-star reviews mentioning quick response and professionalism
Testimonials
Details
Date
June 2025
Categories
GBP SEO / Local SEO
Location
Liverpool, UK
Clients
Everkool Ltd